I&V-Senior Marketing Manager--Shanghai
Synthorx
Senior Marketing Manager
JOB PURPOSE:
Develop and optimize marketing strategy for assigned product
Lead, control assigned marketing team to achieve Operation plan target on specified products
Collaborate with other relevant departments to achieve objectives for the assigned portfolio
KEY ACCOUNTABILITIES:
Product portfolio
Develop strategies for the products, set objectives and propose budget
Long Range Plan (LRP) (5years)
Marketing Plan and operation plan (Annual)
Access strategy & plan
Production Plan Reporting (Annual with monthly update)
Cycle plans (4x year)
Monitor and control the marketing plan to modify /adapt the marketing mix of activities to achieve sales objectives
Management / co-ordination
Control implementation of marketing plans and trigger continuous adaptation of plans to changing environmental needs
Final control of the HCP project budget within agreed limits
Ensure optimal flow of information, key messages and content material to salesforce
Leverage cooperation with Regional Marketing
Set up and deepen inter-department cooperation and communication to develop products strategies and implementation
Foster the professional development of each member of the team, according to the requirements of the company
Ensure a good team spirit and a high retention of skilled personnel
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.