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CHC Digital Asset Management Product Owner

Synthorx

Synthorx

Product
Neuilly-sur-Seine, France
Posted on Friday, February 2, 2024

About the job

At Sanofi Consumer Healthcare, we have one shared mission – we work passionately, every day, to ‘serve healthier, fuller lives’ now and for the generations to come.

In order to do so, we strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.

Everything we do is centered around people’s interests – our consumers, our customers, healthcare professionals, and our employees – across the world.

We are building loved brands that serve 1bn consumers worldwide, through our key platforms: Allergy, Physical & Mental Wellness, Pain, Digestive Wellness and Cough, Cold & Flu.

We aspire to become the best Fast Moving Consumer Health (FMCH) company In & For the world and we aim to build a work environment where people can thrive, grow, enjoy and be at their best.

Our Team:

Martech (Marketing Technology) team is new at CHC, with the role of building technology at the service of marketers and consumers. Our mission is to power the E2E consumer journey for every consumer across our top 20 brands and main markets.

Martech team helps the production and circulation of assets through projects like PIM (Product Information management) and DAM (Digital Asset Management) or generative AI. We build better connection with our consumers through CRM and better data. We optimize the experience constantly.

Martech team partners internally with ICE and Agency teams, Digital, Sanofi, software platform vendors and integrators and lead projects for main brands and key markets.

Main responsibilities:

  • Lead the DAM (Digital Asset management) team (project team and DAM admin / librarian)

  • Contribute and improve the vision of the DAM as strategic enabler for content management end to end (creation, adaptation, storage and dissemination) and drive roadmap accordingly.

  • Refine and update the DAM roadmap in line with business priorities

  • Lead strategic integrations with other key applications / processes in the content ecosystems (validation, eCommerce, …)

  • Gather feedback from key stakeholders and users (priority brands and functions) to fully understand their needs and make sure the DAM enables content success.

  • Identify and prioritize use cases based on business relevance and tech readiness.

  • Manage the relationship with the DAM provider

  • Animate the DAM community (senior leaders / sponsors, champions, final users, agencies,…)

  • Ensure the entire DAM community is onboarded, trained and has access to all updated and relevant information

  • Review DAM key metrics and performance with key stakeholders

About you

  • Experience:

    • Project management and product management in marketing environement and SAAS product with configuration and integrations.

    • Knowledge of content ecosystem through DAM experience, agency experience or hands-on experience in FMCH/FMCG company, key players and processes is a strong plus

  • Soft skills:

    • Stakeholders management (from senior leadership to final users)

    • Collaborative Mindset, with strong communication

    • Comfortable with ambiguity and uncertainty

  • Technical skills:

    • MarTech exposure (PIM, DAM, CRM, …) over build / run modes

    • Understanding of change management with digital products for marketing/sales (New CMS implementation, or CRM implementation or DAM implementation)

    • Project management skills with proven practice of methods.

  • Education:

    • Business, Engineering, but also actual experience on managing project.

  • Languages:

    • English as a must, French as a plus.

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

As part of its diversity commitment, Sanofi is welcoming and integrating people with disabilities.