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AI Lifecycle Automation Specialist

Foro

Foro

Software Engineering, Data Science
New York Metropolitan Area, USA
Posted on Sep 6, 2025

Are you an automation builder who wants to go all-in on Marketing AI, workflow automation, and agent creation? Want to join a fast-moving Fintech where AI is at the core of how we scale?

We need to talk...

We’re looking for an AI Lifecycle Automation Specialist to join our marketing & growth team and build the workflows and agents that power our go-to-market engine.

This role is not about writing content, it’s about designing AI-powered systems that move leads through the funnel efficiently. You’ll use HubSpot, n8n, Clay, and AI frameworks to create segmentation logic, enrichment workflows, and intelligent nurture paths that make our lean team operate like a team of 20.

You’ll identify lifecycle opportunities, discover the right tools, build and connect workflows, automate attribution, and partner with team members to plug in content where needed. Your work will directly accelerate revenue by ensuring leads are enriched, scored, personalized, and routed at scale.

Location: NYC in office (4 days a week)

About Bridge

Bridge is an AI-powered business lending platform transforming the legacy mid-market lending ecosystem. Today’s business lending is slow, manual, and fragmented — making it hard for companies to access capital efficiently. Bridge uses AI to digitize the end-to-end loan process, enrich and standardize borrower data, and intelligently match businesses with the right capital providers. The result is faster access to growth capital for borrowers, higher-quality deal flow for lenders, and a more transparent, scalable lending infrastructure for the mid-market.

Why This Role Matter

  • Automate Growth: Build AI-powered nurture workflows that deliver the right message to the right prospect at the right time... without adding headcount.
  • Optimize the Funnel: Your systems design will directly increase MQL → SQL conversion rates and pipeline velocity.
  • Cross-Functional Impact: Collaborate with Sales, Product, and Ops; your automations and data insights will shape GTM strategy.
  • AI at the Core: Be a foundational hire driving how AI and automation transform our growth motion.

What You’ll Do

  • Build & Maintain Lifecycle Automation: Create, iterate, and document lead enrichment, scoring, and nurture workflows.
  • Design & Deploy AI Agents: Prototype and launch AI-powered agents for lead scoring, segmentation, personalization, cadence optimization, and analytics.
  • Lead Enrichment & Personalization: Use Clay or other tools you suggest to pull firmographic, technographic, and funding data, and generate personalization fields to power 1:1-feeling outreach at scale.
  • Data Integration & Routing: Connect platforms to ensure enriched data flows back into CRM fields and routes leads to the correct lifecycle stage.
  • Map Lifecycle Opportunities: Identify high-value nurture flows (welcome series, deal acceleration, re-engagement) and bring them live with AI-driven workflows.
  • Reporting & Attribution: Build workflows to correctly attribute leads, deals, and opportunities to channels and campaigns so we can optimize efforts and spend.
  • Process Improvement: Audit workflows, identify friction points, and implement optimizations that improve conversion rates.

What You Should Bring

  • A builder’s mindset: excited about discovering tools, testing workflows, and operationalizing AI.
  • Familiarity with Clay for lead enrichment and personalization.
  • Exposure to AI workflow automation and custom GPTs (OpenAI API, Jasper Agents, LangChain, etc.).
  • 2-4 years in B2B marketing operations, revenue operations, or growth automation.
  • Strong understanding of lifecycle marketing tactics (welcome flows, re-engagement, deal acceleration).
  • Proven experience owning HubSpot workflows and orchestrating multi-step campaigns end-to-end.
  • Hands-on with n8n (or Zapier/Make) and able to connect multiple systems into unified workflows.
  • Data-driven and systems-minded, with an ability to connect tools and keep reporting accurate.

Bonus Points

  • Experience in fintech, SaaS, or growth-stage startups.
  • Exposure to multi-channel nurture (email, LinkedIn, retargeting).
  • Comfort with light scripting (JavaScript/Python) or SQL for automation-heavy environments.

Why Join Bridge?

  • Drive Real-World Impact: Help businesses across industries thrive — from securing construction capital for a family-run hotel chain to funding inventory for a rapidly growing CPG brand.
  • Be a Founding Engineer: Join as a core member of a newly formed team, with ownership over projects that directly shape our product and influence the industry.
  • Collaborate Globally: Work closely with teammates across our NYC headquarters, Charlotte, and Brazil — in a highly collaborative, cross-functional environment.
  • Build with Autonomy: Enjoy ongoing ownership of your work in a fast-paced, high-trust setting where you’ll have the freedom to iterate, innovate, and ship meaningful features.
  • Mission-Driven and Well-Backed: Join a founder-led company on a mission to make financing more accessible, backed by top investors like TTV, Citi Ventures, Fin Capital, and US Bank Ventures.

What We Offer

  • Competitive salary and annual performance bonus
  • Company stock option plan
  • 401(k) with company contribution
  • Comprehensive health benefits (medical, dental, vision)
  • Robust parental leave
  • On-site team lunches & events
  • Growth and learning budget
  • A chance to build something that matters

Our Values

We believe access to capital shouldn’t depend on who you know or how big your business is. We’re leveling the playing field with tech, data, and transparency. If you're passionate about fintech, AI, and building tools that solve real-world problems.... we’d love to meet you.

Equal Opportunity

  • Bridge is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.