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Imperfect Produce
Imperfect Produce
consumer

Imperfect fights food waste by finding a home for 'ugly' produce. We source it directly from farms and deliver it to customers' doors for about 30% less than grocery store prices. Our subscription produce box is affordable, convenient, customizable, healthy, and delicious. But Imperfect is bigger than just the box. By eating 'ugly,' you're helping build a more sustainable and effective food system. You're helping to fight food waste. You're ensuring farmers are rewarded for their full harvest with less wasted land, fossil fuels, and water. You're improving access to healthy food. You're creating fulfilling careers for employees. With every bite into a misshapen apple or crooked carrot, you're helping shape our world for the better. In a world obsessed with perfection, we're here to show the beauty in imperfection. We're here to make a statement that our differences are what make us beautiful. We invite you to join our community and help us build a less wasteful world that's as beautiful as it is delicious!
imperfectproduce.com
San Francisco, CA, USA, Emeryville, CA, USA
Founded in 2015
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