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Communications Manager, Analyst Relations

Outbound.io

Outbound.io

Marketing & Communications, IT
Posted on Oct 10, 2024

Job Description

Who we're looking for

As a Communications Manager with a focus on Analyst Relations (AR), you will be responsible for building and managing relationships with influential industry analysts. Your work will ensure that Zendesk is recognized in key industry reports, such as those from Gartner and Forrester, as a leader in AI-powered service and customer experience. You will develop strategies to influence analysts and turn them into advocates for Zendesk’s technology, helping shape the market perception of our innovation and leadership. This role is key to building Zendesk’s credibility with analysts and turning their recommendations into a competitive advantage.

Zendesk is reshaping the future of customer experience through AI-powered service, and our Communications and Social Impact team plays a vital role in this transformation. Our team ensures that our external reputation is strong, while internally, employees are connected to our goals and motivated to deliver excellence. By joining this team, you’ll have the chance to drive employee engagement and make a direct impact on how Zendesk’s workforce supports our ambitious vision for the future.

What you'll be doing

  • Develop and execute strategies to build strong relationships with key industry analysts, ensuring Zendesk is recognized as a leader in AI-powered service.
  • Collaborate with product, marketing, and leadership teams to communicate Zendesk’s innovation and market leadership to analysts, turning them into advocates.
  • Manage analyst briefings, research engagements, and events, ensuring Zendesk is featured prominently in influential reports and recommendations.
  • Build messaging that aligns Zendesk’s business goals with analyst insights and industry trends.
  • Track and measure the impact of analyst relations campaigns, continuously refining strategies to enhance Zendesk’s presence and influence in key analyst reports.
  • Support crisis communications by managing analyst relationships during high-stakes situations to ensure consistent and positive messaging.
  • Collaborate with the broader Communications and Social Impact team to ensure consistent messaging across external and internal channels.
  • Grow your expertise by exploring opportunities to rotate across Public Relations, Analyst Relations, Internal Communications, and Social Impact, contributing to Zendesk’s communications practice.

What you bring to the role

  • 5+ years of experience in analyst relations, communications, or a related field.
  • Proven success in building relationships with influential analysts and managing strategic analyst engagements.
  • Strong project management skills, with the ability to manage multiple analyst campaigns and deadlines in a fast-paced environment.
  • Excellent communication and writing skills, with experience crafting messaging for analyst reports, briefings, and research engagements.
  • Analytical mindset, with experience measuring the success of analyst relations campaigns and using data to optimize strategies.
  • Collaborative and open to rotating into Public Relations, Internal Communications, and Social Impact roles as part of career growth.

#LI-WO

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.

Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

The US annualized base salary range for this position is $136,000.00-$204,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.

The intelligent heart of customer experience
Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences—and we stick with it in our workplace. Over 5,000 employees worldwide are collaborating from kitchen tables, home offices, coworking spaces, and Zendesk workspaces to make one team.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.