Group Manager, Regional Marketing, Asia
Outbound.io
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Job Description
In this critical regional marketing leadership role, you will be responsible for overseeing the Zendesk Asia Marketing function, working closely with your team and Asia leadership to develop and deliver on a GTM plan that meets and exceeds pipeline and revenue targets.
Key responsibilities:
Grow, nurture, and develop a team of marketers supporting Asia across; field marketing, partner marketing, communications, performance marketing, sales development, and marketing operations
Design a cross-functional marketing strategy and program that delivers on pipeline and revenue targets
Represent marketing on the Asia regional leadership team
Partner with and effectively manage key stakeholders across the Asia leadership team to support your team and business objectives
Align with regional and global marketing teams to advocate for the Asia business and local market needs
Build and grow the Zendesk Asia brand through customer advocacy and marquee event moments
Drive accountability across your team to meet individual and group KPIs
Manage and optimize the Asia marketing mix and local budget
What you bring to the role:
You are an effective verbal and written communicator who has a deep understanding of the broad spectrum of Asia cultures and market needs
You bring 10+ years of experience leading an Asia marketing team in a high-growth B2B SaaS business
You are hands-on, have a passion for owning end-to-end marketing strategy and know what it takes to build and execute on a plan that drives business growth
You are adept at building productive relationships and influence across cross-functional stakeholder groups, including executives
You understand how to leverage the full external ecosystem, including channel and delivery partners to scale your marketing reach
You are data-obsessed and know how to leverage data and analytics to elicit and communicate key insights, and make smart decisions
#LI-MN4
Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.
About Zendesk - Champions of Customer Service
Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.
Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.
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