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Brand & Innovation Head* Germany - all genders-

Synthorx

Synthorx

Frankfurt, Germany
Posted on Aug 17, 2024

About the job

Sanofi CHC has one shared purpose - we work passionately, every day, to ‘serve healthier, fuller lives. Our marketing philosophy is driven by this purpose and everything we do is centred on people – our consumers, our customers, healthcare professionals, and our employees across the world. And we are proud to build brands that serve 1bn consumers worldwide.

In order to do this better than anybody else, we aspire to become the most consumer-centric Consumer Healthcare Company. We want to be market shapers and achieve category leadership in the categories that we play in - delivered through strong global and local partnership.

We are a people first business, placing consumers at the heart of everything we do through uncovering and activating deep consumer and shopper insights, for example.

As a top three global CHC player, we want to raise the bar in terms of our strategic and operational capabilities to enable sustainable, above-market growth. In order to achieve this, we need strong talents that will help us shape the future of CHC while sharing our core values of courage, teamwork, respect and integrity.

As we target to create the best FAST MOVING CONSUMER HEALTH company, one other key driver of our success will be our agility – so we are on an exciting journey to create a fully standalone CHC business (separating the Business Unit from our Pharma company heritage, processes etc.), which will require us to retain, attract and grow the best leaders in our industry.

In Germany the local organisation is currently still part of Sanofi SADG. The carve-in process to separate the local CHC Organisation (in Germany called Nattermann & Cie GmbH) is planned to occur on July 1st 2022.

One other key drivers for our success will also be a successful culture change where the entire local German organisation understands and “lives” our Play2 Win Culture – building the skillset of strategic thinking, result orientation, people leadership, relationship and influence, as well as the Play2Win Behaviours Stretch, Take Action, act for Patience and Customers and think Sanofi first – for this we are looking for people who identify with our culture and who would like to contribute towards this cultural change.

Key to the success of the German organisation is also our desire to become a “Fast Moving Consumer Health Company” with a real omni channel approach. Driving both the e-commerce and platform business forward whilst optimising our approach in the traditional pharmacy trade business. Excellence in fully integrated campaigns and a full-funnel marketing approach placing the consumer/patient at the centre of our thinking, but also reaching him via the pharmacy or online pharmacy or platforms is our aim. We are convinced that this, our focus strategy and our dedication to “love brands” (charging our brands in future with “desirability”, innovation and purpose).will enable us to become best in class “Fast Moving Consumer Health Company”.

Do you like our vision and would you like to drive the mission forward as part of our team as our Brand & Innovation Head* Germany - all genders-

Main responsibilities

Managing an end-to-end Consumer and shopper engagement journey for the German CHC business, responsible for the category growth teams including Brand management, CMI, Digital, Media, Innovation, Consumer/HCP and Shopper activation

  • Owner of the portfolio strategy, managing resources to deliver above market growth.
  • Encourage/ foster the development of a challenge mindset within the category growth teams to drive innovation and profitable market share growth within the respective country.
  • Continuously identify future skill sets and mindsets required to win today and in the future.
  • Innovation pipeline planning (love brands – see above)
  • Member of country CHC Leadership Team to help drive company culture, strengthen values, and assist with further alignment with the global Sanofi business model.
  • Strong Collaboration with Growth performance, digital/e-commerce and customer Heads, cross functional teams (medical, regulatory…) and global teams when relevant
  • Lead, evaluate and ensure implementation country strategic Growth plan in order to ensure focus on the achievement of above market growth & sales / profitability objectives.
  • Develop Media Strategy in line with brand strategy and in close cooperation with Digital Marketing and Media Planning team

People Management Mindset

  • Develop and foster a culture of "can do" and Play2Win
  • Challenge within the category growth team to create an environment of ownership and responsibility.
  • Lead the category growth team heads, coach, challenge, monitor and evaluate the team performance to ensure a highly energized and motivated team.

About you

Education and professional Experience

  • Business or scientific background, Bachelor degree, MBA is a plus
  • Minimum +12 years’ experience in Marketing (global/local), t/o some years experience in leading teams. Sales experience is a plus.
  • Current or previous experience in Consumer Healthcare or FMCG companies (ideally b2b) with proven track record in marketing positions
  • International experience

Competencies / Leadership

  • proven capabilities to lead a (cross-functional) team in a constantly changing environment
  • excellent communication and interpersonal skills, strong negotiation, issue resolution and decision-making skills
  • capacity to embark & motivate people in a huge transformation journey
  • empower teams & people
  • Strategic, integrative and analytical thinking
  • Autonomy and ability to balance long-term strategic priorities with short-term business needs
  • Creativity and problem-solving
  • Team spirit, persuasiveness & influence, highly collaborative with all cross functional partners
  • Flexibility to adapt to constantly changing business environment
  • Digitally Savvy

Languages

  • Excellent communication and presentation skills (both written and spoken) in German and English. French is a plus

Why choose us?

  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
  • Play an instrumental part in creating best practice within our manufacturing facility
  • Bring the miracles of science to life alongside a supportive, future-focused team.

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!