CV&T - Regional Marketing Manager - 沈阳市
Synthorx
KEY ACCOUNTABILITIES:
1. Participate in national marketing plan development
1) Participate in annual long range strategic planning ( 3-year plan)
2) Participate in annual marketing tactical budget plan ( 1-year plan) 2. Develop area marketing plans
1) Propose regional tactical cycle plans ( 4 times per year)
2) Report local market info to central ( on a monthly basis)
3. Execute / implement national & regional marketing plans
1) Train regional sales force
2) Support in promotional tool development ( DA, gimmicks, slide kits,etc) propose region specific promotional materials,if appropriate
3) Product specific regional sales and A&P budget
4) Organize regional activities (CME programs, symposia , etc.)
5) Attend regional sales weekly meetings
4. Execute / implement national & regional marketing plans
1) Train regional sales force
2) Support in promotional tool development ( DA, gimmicks, slide kits,etc) propose region specific promotional materials,if appropriate
3) Product specific regional sales and A&P budget
4) Organize regional activities (CME programs, symposia , etc.)
5) Attend regional sales weekly meetings
5. Regional brand management
1) Organize Brand Champion
2) Regional KOL management
3) Participate brand team
6. Regional market intelligence
JOB-HOLDER ENTRY REQUIREMENTS:
Education:
College Degree or Above
Experience & knowledge:
At least 3 years with pharmaceutical industry
At least 1 years sales force management experience
Industry/product knowledge
Core competencies:
Good marketing planning skills
Good project management skills
Good selling skills
Good interpersonal skills
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