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Brand Manager

Synthorx

Synthorx

Marketing & Communications
Tokyo, Japan
Posted on Mar 10, 2025

Brand Manager

  • Location:Tokyo

About the job

At Sanofi Consumer Healthcare, we build trusted and loved brands that connect with hundreds of millions of consumers worldwide. Our mission is to enable better self-care for individuals and communities, while also contributing to a healthier planet. We strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view. To achieve this, we need people who can shape the future of our business and help us on our journey to becoming the best fast-moving consumer healthcare company in and for the world.

Main responsibilities:
The position is for a Brand Manager under the Allergy Team. This person will have two primary responsibilities:

1. Innovation Manager- This person will be the lead for all Innovation projects for Alesion and will be responsibilities for leading the NPD process by partnering effectively with key stakeholders like IPM, R&D, CMI, Science, Finance, Supply Chain, and others. This person needs to have strength in Concept Development (Ideation, concept writing), Business Plan Creation (Volume Forecasting, P&L drafting, Pricing set-up), Project Management (Scheduling, Managing different stakeholders), and Launch Plan Development.

2. Brand Manager for Allegra Fx Premium- Lead the achievement of business and financial KPIs of assigned brand by creating effective marketing activities. The projects can be a whole range of marketing activities: brand strategy development, digital advertising, influencer marketing, annual brand plan development, and management. It is expected to collaborate with, and potentially lead, multi functionals brand team consists of R&D, regulatory, medical, trade & shipper marketing, finance and so on. It is expected that his/her activities meet the brand strategy and achieve the annual budget (P&L) and mid-long term plan.

About you

Education background

  • Bachelor Degree or above

Knowledge, experiences and skills required:

  • Must have 5+ years experience in FMCG marketing
  • Interested in science and has a genuine passion for helping people live healthier lives
  • Must demonstrate strong strategic marketing skills, backed with not only data-driven thinking but also with deep understanding of consumer insights and strong creativity
  • Must demonstrate a strong sense of responsibility and excellent project management skills to deliver projects on time with high quality
  • Ability to lead cross-functional project teams and engage cross-functional peers, including regional/global members, to secure excitement and support
  • Must have strong financial acumen- including but not limited to Forecasting, Pricing set-up, developing PnL, and business plan creation
  • Must have strong analytic thinking and must be able to extract key consumer insights and translate them into Innovation concepts
  • Must demonstrate strong problem solving and PDCA skills; Agile and flexible
  • Passionate about building one Team and developing people (people management experience preferred)
  • Genuinely curious with a strong passion for learning
  • Must have rich experience in media-led consumer marketing campaigns, especially strong in driving earned media and social, and also PR activities
  • Must demonstrate strong external agency management skills

Language skills:

The ideal candidate for this position must be fluent in both English and Japanese, as they will be required to communicate effectively in a business setting in Japan and with regional stakeholders and participate in global business interactions. Additionally, this role will need excellent ability to communicate orally and in writing in both Japanese and English. Ability to draft legal documents in both Japanese and English strongly preferred.

Why choose us?

  • Bring the miracles of science to life alongside a supportive, future-focused team.
  • Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

Pursue Progress. Discover Extraordinary.

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!