CV&T - (Senior) Regional Marketing Manager - Beijing
Synthorx
Marketing & Communications
Beijing, China
Posted on Jun 18, 2025
Key Responsibilities
1. Participate in national marketing plan development
Participate in annual long range strategic planning (3-year plan)
Participate in annual marketing tactical budget plan (1-year plan)
2. Develop area marketing plans
Propose regional tactical cycle plans (4 times per year)
Report local market info to central (on a monthly basis)
3. Execute / implement national & regional marketing plans
Train regional sales force
Support in promotional tool development (DA, gimmicks, slide kits,etc) propose region specific promotional materials,if appropriate
Product specific regional sales and A&P budget
Organize regional activities (CME programs, symposia , etc.)
Attend regional sales weekly meetings
4. Regional brand management
Organize Brand Champion
Regional KOL management
Participate brand team
5. Regional market intelligence
What you can contribute?
Integrating Customer Insights & Analytics
Brand and Portfolio Strategy
Marketing Mix and Execution
What you should have?
College Degree or Above
At least 3 years with pharmaceutical industry
At least 1 year sales force management experience
Industry/product knowledge
Pursue progress, discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!