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CV&T - (Senior) Regional Marketing Manager - Beijing

Synthorx

Synthorx

Marketing & Communications
Beijing, China
Posted on Jun 18, 2025

Key Responsibilities

1. Participate in national marketing plan development

  • Participate in annual long range strategic planning (3-year plan)

  • Participate in annual marketing tactical budget plan (1-year plan)

2. Develop area marketing plans

  • Propose regional tactical cycle plans (4 times per year)

  • Report local market info to central (on a monthly basis)

3. Execute / implement national & regional marketing plans

  • Train regional sales force

  • Support in promotional tool development (DA, gimmicks, slide kits,etc) propose region specific promotional materials,if appropriate

  • Product specific regional sales and A&P budget

  • Organize regional activities (CME programs, symposia , etc.)

  • Attend regional sales weekly meetings

4. Regional brand management

  • Organize Brand Champion

  • Regional KOL management

  • Participate brand team

5. Regional market intelligence

What you can contribute?

  • Integrating Customer Insights & Analytics

  • Brand and Portfolio Strategy

  • Marketing Mix and Execution

What you should have?

  • College Degree or Above

  • At least 3 years with pharmaceutical industry

  • At least 1 year sales force management experience

  • Industry/product knowledge

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!